The web presence check response payload contains a comprehensive analysis of a business’s online presence, including website verification and digital footprint. The check evaluates the authenticity and activity level of the business’s web presence.
Check ID
kyb.web_presence_check
Response Structure
{
type: "WebPresenceCheckResult";
official_website_match: OfficialWebsiteMatch | null;
other_webpages_matches: Array<OfficialWebsiteMatch> | null;
passed: boolean;
}
type OfficialWebsiteMatch = {
type: "OfficialWebsiteMatch";
url: string | null;
screenshot_url: string | null;
title: string | null;
visual_summary: string | null;
}
Example Response
{
"type": "WebPresenceCheckResult",
"official_website_match": {
"type": "OfficialWebsiteMatch",
"url": "https://parcha.ai",
"title": "Parcha Labs - AI-Powered Compliance Solutions",
"visual_summary": "Professional business website with modern design, featuring product information, company details, and customer resources",
"screenshot_url": "https://storage.googleapis.com/screenshots/parcha.ai.png"
},
"other_webpages_matches": [
{
"type": "OfficialWebsiteMatch",
"url": "https://www.linkedin.com/company/parcha-ai",
"title": "Parcha Labs | LinkedIn",
"visual_summary": "Active corporate LinkedIn profile with regular company updates and industry insights",
"screenshot_url": null
},
{
"type": "OfficialWebsiteMatch",
"url": "https://twitter.com/parchaHQ",
"title": "Parcha (@parchaHQ) | Twitter",
"visual_summary": "Verified business Twitter account with product announcements and industry news",
"screenshot_url": null
}
],
"passed": true,
"verification_data": {
"website_analysis": {
"source_1": {
"text": "Official business website with comprehensive product information and regular updates",
"source_id": "website_monitor",
"analysis": "Website shows professional maintenance and active business operations"
}
},
"web_presence": {
"source_1": {
"text": "Active presence across major business platforms with consistent branding",
"source_id": "web_monitor",
"analysis": "Digital footprint indicates legitimate and active business operations"
}
}
}
}
Response Fields
The type identifier for the response. Will be “WebPresenceCheckResult”.
Information about the business’s official website.The type identifier for the match. Will be “OfficialWebsiteMatch”.
The URL of the official website.
The title of the website.
A description of the website’s visual appearance and content.
URL of a screenshot of the website, if available.
List of other web pages associated with the business.The type identifier for the match. Will be “OfficialWebsiteMatch”.
The title of the web page.
A description of the page’s visual appearance and content.
URL of a screenshot of the web page, if available.
Indicates whether the business has a legitimate and active web presence.
Detailed findings from the web presence verification.Analysis of the business website.Identifier for the website analysis source.
Description of website activity and status.
Analysis of the website findings.
Analysis of overall web presence.Identifier for the web presence analysis source.
Description of web presence findings.
Analysis of web presence findings.
Key Components
Web Presence Analysis
The check evaluates online presence across multiple dimensions:
-
Official Website:
- Domain verification
- Content analysis
- Visual assessment
- Technical review
-
Additional Web Pages:
- Business profiles
- Directory listings
- News coverage
- Industry mentions
-
Digital Footprint:
- Brand consistency
- Content quality
- Professional presence
- Market visibility
Verification Process
The check performs the following verifications:
- Validates official website authenticity
- Analyzes website content and structure
- Reviews additional web presence
- Assesses content consistency
- Evaluates overall digital footprint
Risk Indicators
The check evaluates potential red flags such as:
-
Website Issues:
- Missing or inactive website
- Unprofessional content
- Technical problems
- Inconsistent branding
-
Web Presence Concerns:
- Limited digital footprint
- Inconsistent information
- Negative mentions
- Suspicious patterns
-
Content Risks:
- Outdated information
- Missing key details
- Poor quality content
- Misleading claims