Web Presence Check
Verify and analyze a business’s online presence and digital footprint
The web presence check response payload contains a comprehensive analysis of a business’s online presence, including website verification and digital footprint. The check evaluates the authenticity and activity level of the business’s web presence.
Response Structure
Example Response
Response Fields
The type identifier for the response. Will be “WebPresenceCheckResult”.
Information about the business’s official website.
The type identifier for the match. Will be “OfficialWebsiteMatch”.
The URL of the official website.
The title of the website.
A description of the website’s visual appearance and content.
URL of a screenshot of the website, if available.
List of other web pages associated with the business.
The type identifier for the match. Will be “OfficialWebsiteMatch”.
The URL of the web page.
The title of the web page.
A description of the page’s visual appearance and content.
URL of a screenshot of the web page, if available.
Indicates whether the business has a legitimate and active web presence.
Detailed findings from the web presence verification.
Key Components
Web Presence Analysis
The check evaluates online presence across multiple dimensions:
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Official Website:
- Domain verification
- Content analysis
- Visual assessment
- Technical review
-
Additional Web Pages:
- Business profiles
- Directory listings
- News coverage
- Industry mentions
-
Digital Footprint:
- Brand consistency
- Content quality
- Professional presence
- Market visibility
Verification Process
The check performs the following verifications:
- Validates official website authenticity
- Analyzes website content and structure
- Reviews additional web presence
- Assesses content consistency
- Evaluates overall digital footprint
Risk Indicators
The check evaluates potential red flags such as:
-
Website Issues:
- Missing or inactive website
- Unprofessional content
- Technical problems
- Inconsistent branding
-
Web Presence Concerns:
- Limited digital footprint
- Inconsistent information
- Negative mentions
- Suspicious patterns
-
Content Risks:
- Outdated information
- Missing key details
- Poor quality content
- Misleading claims